Important stuff eh.
And yeah, it is important.
And maybe the most daunting task too, especially for a new network marketer.
I think we've all been at that point in our career, fresh out of the "Get Started Training", bright eyed and bushy tailed, keen to succeed, wet behind the ears, unsure of which path to get started on.
We feel like we've just been popped out of the cookie cutter, the same type of promoter as Joe from the challenge party, and exactly like Sally down the street.
We're not entirely sure what we have to offer that's really different, and although Mike The Guru Dillard has told us that we need to be alpha-leaders and experts in the field, we're not just entirely sure how to go about that.
We read on the blogs that we need to brand ourselves, we learn in the webinars that we need to brand ourselves, but what the heck does all that mean?
I'll tell you what it means.
It means that we need to create ourselves.
You see, here's the deal. I'm going to be real with you, because I think that is what you and I both need.
Let's face it, many of us who get into this business don't have one hot clue about marketing. Sure, we've done other things over the years, but maybe the whole world of SEO, Capture Pages, Lead Generation, Funnel Creation is as foreign as it comes. We start out not really having a clear idea of what exactly we personally do have to offer, nor are we confident that we actually do have anything to offer. It's an easy dilemma.
It's also easy to understand how our self-confidence and faith in an abundant future may falter at times, as this is a business where success is not always easily measured, or identified. It's easy to feel like we're just Jo Schmo with nothing to offer, just an ordinary loser who will never amount to bugger all.
But you see, that is the whole point. If you think that you're just Jo Schmo who isn't going to amount to bugger all, then that is exactly who you are, and will continue to be!
From this point forward, you must determine who you want to be, and decide to be that person.
Success is about creating who you want to be. Great leaders aren't popped out of the womb with a gaggle of followers, leaning into their every word. They are masters of invention, with the first invention being themselves.
So, if you want to be an expert, then be an expert. Visualize your persona and then set about making it happen. Yes, it will take some work, some personal development, and some inner growth and reflection, but isn't it what this business is all about?
Don't be Jo Schmo who amounts to bugger all. You're better than that.
Check out my video where I talk about this in more detail:
If you're ready to stop being a Jo Schmo, click here to join a fantastic team that can get you on your way!
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Work With Jody: MLSP
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